Monday, May 10, 2010

Iron Man 2 didn't break any box office records... so what?



I'll admit, I was secretly afraid that Iron Man 2 was potentially able to beat out The Dark Knight for highest grossing opening weekend. Not only because I'm a huge bat-geek, but because the first Iron Man film was a solid hit! Unfortunately, Iron Man 2 didn't come close to smashing any box office records... surprisingly!

Despite Iron Man 2 opening in 4,380 North American theaters over the weekend, the total weekend brought in $57.2 million domestically, which is not bad by any means. Worldwide, Iron Man 2 has earned $327.6 million since it began its international release on April 28th 2010. Again, a number that is not shameful by any means.

Seeing all these articles about Iron Man 2 not being a "record holder" in a box office monetary category almost gives the impression that the film was not good! Quite the contrary! Iron Man 2 was a fantastic film! Just because a movie doesn't stand next to the dollar signs Avatar achieved, it doesn't mean it's not a great film.

It would be great to see more articles on the quality of a film, rather than it's profitability. Although profitability is a measure for executives to make future sequels, these movies are being made for us, fans of film who want good quality movies!

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